POP MART celebrates a POP Sweetie Season with New Zealand consumers

On 14 Feb, POP MART New Zealand spent a romantic Valentine’s Day with its customers at its two Auckland stores. Customers were gifted an exclusive POP MART rose bouquet after meeting some requirements, and they were also encouraged to have this loving moment captured with their loved ones, which filled up the stores with love and bliss.

Shortly after the stores opened in the morning, many customers took part in this event, and had photos taken with their partners, friends or just themselves. Among them, Steph said, “I was attracted by the beautiful rose bouquet when I found the event notice on social media some days ago. So I’m here today with my boyfriend to get it and we had great fun!”

Samson Su, Marketing Manager of POP MART Australia and New Zealand, shared, “By connecting pop culture with Valentine’s Day this year, we’ve prepared not only related new products but also exciting gifts. We hope they can have fun at POP MART this year, whether they are with their partners, friends or just themselves.”
 
On 2 Feb, POP MART New Zealand kicked off the POP Sweetie Season with the launch of THE MONSTERS Mischief Diary blind box series and the limited-edition ZSIGA Romantic Greetings figure, both intended for this love season. With more related new products released in the following days, POP MART has become one of the most popular gift preparation destinations.

“Impressed by our fans’ great happiness in stores, we’re glad they enjoyed our products and activities so much this year. We hope to be one of their loved ones from now on,” Samson added.

POP MART officially entered the New Zealand market in 2022. At the moment, it has two physical stores (Queen Street and Westfield Newmarket) and two Robo Shops in Auckland. It also runs its online shop for consumers from across New Zealand. As a leading international brand in art toys, POP MART strives to light up passion and bring joy for consumers around the world.